Academy and Learning

Bespoke Smile

Introducing Bespoke Smile Academy

At Bespoke Smile, we are known for our handmade Trial Smile, and are the founders of the Feather Veneer. As a result, dentists have been travelling for years from across the UK, Europe, and Internationally to learn from Dr Sam Jethwa and our team. Our specialised learning academy is designed to help dentists master the latest techniques in cosmetic dentistry and smile design and is the home of the world’s only Diploma in porcelain veneers. Dr Jethwa is invited to lecture across the world, on the topic of facially driven smile design and the very techniques our patients benefit from in our clinics.

Our Academy offers exclusive courses, workshops, and hands-on training sessions led by industry experts to provide dentists around the world with the knowledge and skills to deliver exceptional results. If you are a dentist and you are looking to refine your technique or learn new, cutting-edge methods, Bespoke Smile Academy is here to support your journey in mastering the art of transformative dentistry. Join us and take your practice to the next level, one beautiful smile at a time.

Our aim is to build a community of ethical dentists who believe in:

1. Predictability

2. Consistent workflows

3. Confident treatment planning

Dr Sam Jethwa

BDS (Lon) MFDS RCS (Edin) PgDip ClinEd (UK)

True progress comes from implementation of knowledge, and mentors who care. That is how I built my career, and that is what I founded The Bespoke Smile Academy to provide for our dentists

About Dr Sam Jethwa

Sam places thousands of porcelain veneers a year and is founder of the “smile sculpting” technique for a bespoke, hand made trial smile. With his unique skill set, he is able to take on advanced cosmetic dentistry in a predictable way to achieve stunning, long lasting results for his patients. Dr Sam Jethwa is well known as President at The British Academy of Cosmetic Dentistry. Dr Jethwa is a qualified clinical teacher with a Postgraduate Diploma in clinical education. He has published multiple articles on smile design, functional success, and is passionate about imparting his knowledge to ensure more dentists have the skill set to treat worn dentition and aesthetic cases with total confidence.
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a message

from Sam

“A perfect, natural, or bespoke smile is possible to achieve for anyone. There is no substitute for the feeling of confidence an individual and beautiful smile can give. We have developed techniques, which we teach to dentists across the UK and abroad, to help them better their care in their clinics. 

I believe in comprehensively treating every patient, bringing them up to absolute health, and then putting in place maintenance to avoid patients from recurrent replacements, and further treatment. It is a passion for me to deliver an unrivalled experience and end result, which stands the test of time”.

Hear from previous students

trustpilot stars
Supportive with incredible care for quality and improvement
Everyone at the academy is very welcoming and supportive. The attention to detail to make sure all delegates get the best education is incredible. Sam’s attentiveness and genuine passion for the quality of work and improvement of delegates is evident.
trustpilot stars
Sam is a master of what he does
An incredible 6 days of theory and practical learning. The upgrade on my knowledge of occlusion has been huge. New concepts and ideas to make sure my restorations last for my patients. It has honestly changed the way I view the mouth, I’m looking for things that I never would have considered before I start treatment. Sam is a master of what he does and he’s created a great course to help impart some of that mastery on his delegates.
trustpilot stars
Very comprehensive and unique course!
Very comprehensive and unique course! Couldn’t recommend it enough – from the theory of veneers, to occlusion and the practical application of what is learnt through the 6 day course structure Sam is very down to earth and approachable meaning each day felt like a small group learning session where no questions were left unanswered – great group of delegates and thrilled to be part of a growing community moving forward

Watch our hands-on flagship video

Who is BSA Online for?

Dentists who...

Want to access courses from sold-out course providers

Want to solve problems and learn from experts
Value the highest quality of online education
Are motivated to improve with a low level investment commitment

Are already enrolled in our Diploma (EduQual Level 7) and want adjunct

Want an introduction and soft entry into the BSA community
Live outside of the UK and cannot attend in-person courses easily

BSA Online Courses

BSA Online Facially Driven Treatment Planning Wide1

Facially Driven Treatment Planning

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Handmade Trial Smile

BSA Online Func Occl Wide1

Functional Occlusion

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Additive Rehabilitation

CEMENTATION 1

Cementation

SRAy m0c

Problem-Solving Dentures

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The Single Central

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Secondary And Tertiary Anatomy

A dentist drawing on a picture of teeth on a tablet

The only course of its kind in the world

Across 6 days, you can treat or observe real patients and…

  • Finally understand occlusion without needing any other occlusion course again.
  • Stop referring complex wear cases or rehabs
  • End reliance on wax ups and the lab technician
  • Know exactly where, and how much to prep teeth for any situation
  • Confidently cement multiple units, without stress
  • Place more porcelain veneers, without worrying about them coming off

Course goals: Predictable, minimal, highly aesthetic and functional porcelain veneers.

6 Days

40+ Hours CPD

2 Cohorts Per Year

Assist Observer

£6750 +VAT

£0 BSA RESIDENCY DENTISTS

A hidden gem. A close up, and variety filled option. 

We offer ONLY 9 of these places per cohort. 

You will attend the full course, and will be present through the live patient treatments. Choosing this option allows you to be involved and assist in treatments up close, absorbing all the information with the ability to ask questions to Dr Sam throughout the process. 

On treatment days you will watch treatment occurring and with the flexibility of viewing the different cases you see first hand how problems are being fixed. You will experience the same teaching as the treatment providers. 

Hands on elements with this option include occlusion, CR bite records, and soft tissue laser practice.

Treatment Provider

£8250 +VAT

£0 BSA RESIDENCY DENTISTS

A totally unique experience, only possible at The Bespoke Smile Academy. The gold standard option, hands on, real patients. This is a one of a kind option for those dentists who learn by “doing”.

The entire course is hands on and we offer ONLY 6 places of this type, per cohort. If you have a case you would like to carry out under mentorship this is the option for you.

You will attend all 6 days, and will be allocated one of our Bespoke Smile care nurses, along with Sam as your mentor. With only ever 2 treatment dentists working at the same time, you are given total attention at all times.

Sam will guide you through the prep, soft tissue management, laser contouring, hand made trial smile technique, occlusion and cementation. You can charge your patient what you wish for your treatment, which can be very cost effective for you in terms of offsetting your course fees (lab fees apply).

Join the elite

Become one of the very few dentists with this unique qualification. You’ll benefit from hybrid learning through online classes to complete at your own pace, paired with the Hands-On Flagship Course. 

This course allows for part-time learning at your convenience, with no time limit for certification.

Course goals: Predictable, minimal, highly aesthetic and functional porcelain veneers.

Step 1:

Enrol in the Flagship Course as a treatment provider or assist observer.

Step 2:

Learn from 4 BSA online course

Step 3:

Complete and present a case study to the academy

Complete the 4 online classes and 6-day Flagship Course to gain the diploma!

BSA Online Facially Driven Treatment Planning Wide1

Facially Driven Treatment Planning

BSA Online Trial Smile Wide2

Handmade Trial Smile

BSA Online Func Occl Wide1

Functional Occlusion

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Additive Rehabilitation

The residency 

Apply for the opportunity to become a BSA Resident and benefit from 1-1 Mentoring with Dr Sam Jethwa.

In-person mentorship available to UK-based dentists only. Remote mentorship available to international dentists.

Exclusive opportunity

1-1 Mentoring

Only 3 Dentists per Year

2 Cohorts per Year

An intimate expert mentorship program; a premium opportunity to invest in yourself and your career, plus gain access to all Bespoke Smile Academy courses at £0!

After the residency is complete additional ongoing support is available for staff as well as practice growth coaching. Learn more about this opportunity by having a private call with Dr Sam.

  • Change your career and practice forever.
  • Coached and hand-held at every step
  • Huge income gains with fewer patients
  • Gain and implement an easy workflow for you and your team
  • More of the dentistry you love, less of what you don’t
  • You don’t need a huge social following
  • You don’t need a fancy clinic

What to expect from this residency:

  • Diary management
  • Treatment planning 1-1
  • Patient psychology
  • Mindset training
  • Patient communication training
  • Lab communication
  • Complication management
  • Teaching opportunities
  • Option for investment
  • Fast track the Diploma in Occlusion & Porcelain Veneers
  • Free BSA online master classes
  • Free BSA online complete courses
  • In-person shadowing
  • Mentoring in your practice
  • Action plan and goal setting
  • Nurse training for smile design
  • Structured virtual mentoring
  • Implementation of sales skills

Book your Free Consultation online today

“We create attractive, healthy confident smiles for patients that last for years.”

Dr Sam Jethwa