Bespoke Smile - The very best cosmetic dentist in Buckinghamshire

Book Hygienist

Cosmetic Dentist from a leading UK practice for an amazing smile design

Leading cosmetic dentistry practices in London and Marlow

Cosmetic Dentistry: Leading UK Practice

We have a tailored approach when it comes to creating bespoke smiles. This starts with getting to know you and understanding what will work from a personal, health and aesthetic perspective. If we know what is important to you, we can ensure we tailor an affordable solution that suits you.

All of our dentists are expertly trained in understanding how to create the right smile for specific facial features, using advanced and creative Smile Design techniques and Trial Smiles. Our Smile Design process has been developed by Dr Sam Jethwa, who puts patients in the driving seat when it comes to controlling the details around their smile and how we make it!

Our patients could not be happier, and we could not be prouder of the smiles we have transformed and created. Never compromising on time or quality, you can ensure that here at Bespoke Smile, your smile is in the right hands

Beautiful Veneers Fitted
0 +
Implants Successfully Placed
0 +
Combined Years Experience
0 +

We're known for creating your smile but better, using ultra thin Veneers

At Bespoke Smile, we take a special interest in ultra thin veneers, fitting thousands to people around the world each year. Our clinical lead and President Elect of the British Academy of Dentistry, Dr Sam Dentists travel from across the world to learn this technique at the Bespoke Smile Academy.

Whether you know exactly what you want, or need to speak to one of our cosmetic dentists about the best option for you, we’re confident we can create a beautiful smile.

Dental Veneers Services

Our World Famous Technique “Smile Sculpting”

Learn more 

Transform your smile with a minimally invasive procedure.

Learn more

Choose Bespoke Smile for your Porcelain Veneers.

Learn more

Additive, durable, 3-5 years: Composite Veneers

Learn more

Strong, durable, extremely thin. Choose Emax for your veneers

Learn more

Wafer-thin shells made out of dental ceramic.

Learn more

The super-thin porcelain veneer option, fitted in just two sessions.

Learn more

Services Our Cosmetic Dentists Provide:

At Bespoke Smile, we’re a full service cosmetic dentist practice, able to help transform your smile with a number of different cosmetic dentistry services. If you’re feeling a lack of confidence from missing, cracked or crooked teeth, or are worried about gaps, chips or stains, we can help.

Our cosmetic dental treatments can give you the confidence boost you deserve and achieve a smile you’re proud of! Some of our cosmetic options include:


Teeth Whitening

Composite Bonding

Dental Implants

Cosmetic Braces

Relied upon by global news outlets

From regular appearances on global media, including BBC Radio, Channel 5, The Jeremy Vine Show, The Telegraph, The Independent, and GB News, to his opinion being asked in beauty and health journals and magazines, including Grazia, Tatler and Glamour, Sam’s opinion is recognised and trusted by highly-esteemed industry leaders.

The Smile Makeover Process

3 Easy Steps to Your Perfect Smile

After meeting your dentist for your initial comprehensive cosmetic assessment and having discussed your dental concerns, we will understand the main areas for improvement. Following this visit, we will hand design and create a bespoke Trial Smile made of composite resin on the teeth you wish to improve.

We may also shape your gums using our pain-free laser technology. This technique is rarely offered by dentists as it is extremely difficult to do. However, our dentists are internationally trained and highly experienced in this bespoke technique to help you achieve the smile of your dreams!

This visit gives you the opportunity to tailor your result to be exactly what you are looking for.

We will assess the shapes, symmetry, angles, feel, bite and texture of your Trial Smile and decide on the bespoke features you would like to incorporate. The best colour is also chosen on this visit.

The Trial Smile is removed smoothly and painlessly and the permanent veneers are tried in to verify everyone is happy with the look and feel.

Once approved by both us and you, the final veneers are permanently fitted onto your teeth. This is followed by a bite-balancing check to ensure your mouth is healthy and stable.

Many of our patients are fitted with veneers immediately (composite veneers) or over the course of just two appointments. You are in control the entire time – we are just here to make it happen for you!

How Much Will My Smile Change?

Additional Cosmetic Dentist Services

Are you looking for a complete smile transformation? At Bespoke Smile, we believe everyone has the right to feel confident in their smile. We, as a team, are happiest when we know we are transforming someone’s life! Taking the step to make a change means a lot to our patients and that means a lot to us.

Whether you’re looking to brighten your smile, or disguise chipped or discoloured teeth, we have a cosmetic dental treatment that will help. Our team of cosmetic dentists is happy to talk through the various options and find out which one is best suited for you.

Smile Makeover

Wedding Day Smile

Cosmetic Contouring

Gum Lift

Gum Pigment Reduction

We Offer 0% APR Dental Financing

Concerned about the cost of your dental treatments? At Bespoke Smile, we think a confident, beautiful smile is something everyone deserves. We understand that usually the only thing holding you back is cost.

We’re pleased to offer dental financing on our treatments, up to £25,000. Our application process is straightforward, and you could get an interest-free loan in under 5 minutes.

Credit decisions will be subject to your individual circumstances, you must be over 18 and earn an income to apply.

Meet Our Clinical Lead,
Dr Sam Jethwa

From regular appearances in global media, including The Telegraph, The Independent, and GB News, to his opinion being asked in beauty and health journals and magazines, including Grazia, Tatler and Glamour, Sam’s opinion is recognised and trusted by highly-esteemed industry leaders.

The Innovator of the Trial Smile #SmileSculpting

Dr. Sam Jethwa has earned a stellar reputation as a leading smile designer. Smile Sculpting or Smile Design is an approach that goes beyond traditional dentistry. This technique focuses on enhancing the person’s smile, not changing it completely, resulting in an attractive smile that complements your facial features.

Dr Sam is so highly-regarded in fitting Veneers using his handmade Trial Smile technique that he teaches it to other dentists at our Bespoke Smile Academy. He is also invited to lecture internationally on the topic.

"Your veneers never come from a template"

“What patients may not be aware of is that temporary veneers made in a laboratory, or using digital design/wax up, are made from templated tooth shapes and designs.

When you choose Bespoke Smile, your veneers never come from a template. Each one is created bespoke, individual for each patient. We understand that teeth shapes and aesthetics are bespoke to the individual, and should never be “off the shelf”. That is where my technique comes in, for people who want a smile tailored to them.”

– Dr Sam Jethwa

As Featured In


Smile Makeover Before & Afters

Book a Free Consultation Today

The best first step towards your bespoke smile is to book in for a free consultation. During this consultation, we can talk through your concerns and start to map out the right treatment for you. We need to understand what you want ,and what suits your personality and your face. This is exactly what we do at Bespoke Smile. We never let anyone go home unhappy with their smile.

A variety of treatment options are available and we can combine several of these options to give you a smile that reflects who you are, the smile you’ve always dreamed of.

Award Winning Cosmetic
Dentists in London

Impeccable credentials 

  • Best Practice Brand Award & Design (2020)
  • Private Dentistry Awards Practice of The Year 2020 Winner
  • Practice Founder; Dr Sam Jethwa is the President Elect at The British Academy of Cosmetic Dentistry.

Having treated hundreds of patients, we are highly sought after in the London area due to the skill, precision and experience of our cosmetic dentists.

Considered as one of the best cosmetic dentists in the UK, practice owner and celebrity dentist, Dr Sam Jethwa is one of cosmetic dentistry’s leading dental practitioners. Starting as a private and specialist dentist in London, Dr Jethwa is now considered one of the top experts in Veneer and Smile Makeovers.

Cosmetic Dentistry Drilldown:
What You Need To Know

Cosmetic dentists are not specialists, however, have undergone appropriate and extending dental training to administer life-changing treatments. Concerned with improving the underlying oral foundation and the appearance of a person’s smile, cosmetic dentists work across the teeth, gums and bite and offer minor, instant fixes as well as major reconstructive surgeries.

It depends on the type of treatment – implants costs differ from veneer costs, for example, and as these dental devices are often priced per tooth, it depends on how many and the amount of work required.

Veneers can cost anywhere from £500 to £4,000, depending on the material, the dentist and the preparation. Here, at The Bespoke Smile, our porcelain white crowns start from £850. See the full list of fees here.

Again, treatment costs for different types of cosmetic procedures vary. The costs often depend on the dentist leading the procedure, any additional treatments required to make the procedure a success and the extent of work desired. The cost of cosmetic dentistry can be seen as very beneficial when you take into account the long term oral health benefits, how natural the finished results look and the strength and quality of the materials. Browse our cosmetic dentistry prices.

To help manage your cosmetic dentistry cost we offer 0% APR finance for up to 24 months. See fees.

Here, at The Bespoke Smile, we believe that every one of our patients should have access to high-quality oral care and effective dental treatments that strengthen their oral foundations and diminishes any insecurities. This is why we have introduced many payment options, which support as many different budgets as possible. As cosmetic dentistry is not redeemable on the NHS and is mainly carried out by private practices, patients can choose from finance or finance options to help them spread the cost of their chosen procedures. Learn more about 0% finance or speak to our practice manager about payment options.

A cosmetic dentist is a dental professional who specialises in enhancing the appearance of a patient’s teeth, gums, and smile. They focus on treatments and procedures aimed at improving the aesthetics of the mouth, such as teeth whitening, veneers, dental implants, and cosmetic bonding.

While both a regular dentist and a cosmetic dentist are trained dental professionals, they differ in their areas of focus. A regular dentist typically focuses on maintaining oral health, preventing, diagnosing, and treating dental issues like cavities and gum disease. On the other hand, a cosmetic dentist specialises in procedures that improve the appearance of teeth and gums, improving a patient’s smile through various cosmetic treatments.

No, the NHS typically does not cover cosmetic dental procedures. Cosmetic dentistry is generally considered elective and is not covered under NHS dental services. Patients seeking cosmetic treatments usually choose to visit a private dentist who specialises in cosmetic procedures and can provide personalised treatment options.

A private dentist, especially one with expertise in cosmetic dentistry, is often the best choice for crowns. Cosmetic dentists have the skills and resources to offer a wide range of crown options, including aesthetic materials like porcelain or ceramic, and can provide customised treatment plans tailored to the patient’s specific needs and preferences.

Yes, cosmetic dentistry can contribute to overall oral health in several ways. For example, procedures like dental veneers can improve the alignment and spacing of teeth, making them easier to clean and reducing the risk of gum disease and tooth decay. Additionally, treatments like teeth whitening can remove stains and discoloration, promoting better oral hygiene habits. However, it’s essential to consult with a qualified cosmetic dentist to ensure that any procedures are performed safely and in a manner that preserves oral health.

Cosmetic dentistry has become increasingly popular due to its ability to enhance the appearance of the smile, boost self-confidence, and improve overall quality of life. With advancements in dental technology and techniques, cosmetic procedures have become more accessible, efficient, and less invasive, making them appealing to a wider range of patients.

While the terms “aesthetic dentistry” and “cosmetic dentistry” are often used interchangeably, there is a subtle distinction between them. Aesthetic dentistry focuses on enhancing the appearance of teeth and gums while also considering their function and overall harmony with facial features.

Cosmetic dentistry, on the other hand, specifically refers to procedures aimed at improving dental aesthetics. Both fields share a common goal of enhancing smile aesthetics and improving self-confidence.

Yes, a cosmetic dentist can address a variety of dental issues, including severely damaged or misaligned teeth. However, the specific treatment options will depend on the individual patient’s needs and the severity of their dental concerns. Consulting with a qualified cosmetic dentist is essential to determine the most suitable treatment plan for addressing bad teeth effectively.

Yes, cosmetic dentists are trained to fill cavities using tooth-coloured composite resin, which blends seamlessly with natural tooth enamel for a more aesthetic result. While cosmetic dentists focus on enhancing the appearance of teeth, they also prioritise maintaining oral health and function. Therefore, filling cavities is a common procedure offered by cosmetic dentists to restore tooth structure, prevent further decay, and improve overall dental aesthetics.

Veneers are considered a cosmetic dental procedure and are typically not covered by NHS dental services. The cost of veneers with a private cosmetic dentist can vary depending on factors such as the number of veneers needed, the material used, and the complexity of the case.

If you have questions about any of our processes or techniques, whether that’s Smile Sculpting or the Trial Smile, we have lots of video content on our most commonly asked questions on Veneers.

You can view the full playlist here: Veneer FAQs

Where to Find Us

Award-winning cosmetic practice in Marlow & London

Rated one of the best cosmetic providers in Berkshire and Buckinghamshire, we receive and accommodate new and existing patients from: Ascot, Windsor, Maidenhead, Slough, Reading, High Wycombe, Bracknell, Oxford, Watford and the wider area. 

Book Your FREE Consultation online today

“We create attractive, healthy confident smiles for patients that last for years.”

Dr Sam Jethwa